Interview with Lew Hollander: World’s Oldest IronMan Triathlete

Lew Hollander holds the world record for being the oldest person to complete an IronMan Triathlon as well as the record for being the oldest person to complete the IronMan Triathlon Championship in Kona, Hawaii. Red Rush: You’ve run about 2,000 races, correct? Lew Hollander: That’s an estimation, counting all the little races and the endurance riding.Continue reading “Interview with Lew Hollander: World’s Oldest IronMan Triathlete”

Meet the Newest AIM Athlete Sue Phillips-Leclerc

Obstacle course racing is an up-and-coming sport, growing exponentially in popularity. The competition is fierce, but the activity is enjoyable and accessible enough that any fitness-minded person who wants to can sign up and spend an afternoon leaping walls, swinging from monkey bars or crawling through mud beneath barbed wire. In 2011, one million Americans participated in an obstacle course race ofContinue reading “Meet the Newest AIM Athlete Sue Phillips-Leclerc”

Nutritional Strides with AIM

Recently, two of our Australian contingency undertook foot odysseys. Star Sapphire Director and Naturopath Nikola Wilkie marched beachside next to thunderous waves down the coast of western Victoria, Australia, and AIM Australian General Manager, Melinda Lewis walked through the Southern Alps, and both were powered by AIM products. Nikola’s Journey I walked 115km (71 miles) of the Great Ocean Walk along the coast lineContinue reading “Nutritional Strides with AIM”

In the Business of Helping People

Snake River CrossFit boasts a capable staff of well-trained athletes and fitness experts, but the heart and soul of the gym are its owners, Frank and Michaela Beauvais (AIM Members.) They have been married for thirteen years and have two children. As a Captain and a fitness trainer in the Nampa Fire Department, Frank knew that marriage was often difficult for rescue workersContinue reading “In the Business of Helping People”

Dixie Shaw: Mom Knows Best!

Dixie Shaw, Royal Emerald Director from Gilmer, Texas, knows nutrition. She and her husband Eddie own and operate an online health store where they sell the AIM products alongside other equipment essential to a healthy lifestyle. She discovered AIM shortly after giving birth to one of their children. “I wanted to lose weight and get in shape,” Dixie said. A friend told herContinue reading “Dixie Shaw: Mom Knows Best!”

Red Rush Athlete James Olmos: It’s All About Family

It is no small surprise that the first obstacle course race that AIM Member and Red Rush Athlete James Olmos ever participated in was with his family. Together they braved a mud run called the Rugged Maniac. Unprepared for what lay ahead, James, his wife and their three sons scaled eight-foot walls and slid down muck-covered slopes while wearing improper shoes and cotton clothing, just having fun and taking snapshots theContinue reading “Red Rush Athlete James Olmos: It’s All About Family”

Chris van Rensburg: My AIM Journey

First of all, I would like to thank all our AIM Partners for Life for their ongoing love, care and prayers since I was involved in an air crash on December 1, 2014. I have been so overwhelmed and humbled by the Members who have joined hands with me from around the world and who are faithfully supporting me during this tryingContinue reading “Chris van Rensburg: My AIM Journey”

Mary-Ann and Mark Shearer Reach Million Dollar Club

Chairman’s Club Directors Mark and Mary-Ann Shearer of Gordon’s Bay in the Western Cape province of South Africa have not had a doctor bill due to ill health in over thirty years. Prior to that, they suffered from all sorts of ailments: ear infections, allergies, depression, blood pressure issues, etc. When they switched to a plant-based diet and a regimen of daily exercise,Continue reading “Mary-Ann and Mark Shearer Reach Million Dollar Club”

AIM Turned My Life Around

My story goes back to my late thirties. I felt held captive by a chronic fatigue that I could not shake. I never knew from day to day if I would have energy for even mild physical activities. Even enjoyable things like dancing or raspberry-picking were often too exhausting for me to endure. My enthusiasm was dimming more and more. I felt anxious or depressed.Continue reading “AIM Turned My Life Around”

Kai Applequist: Teamwork, Organization and Nutrition

Preferred Member and Red Rush Athlete Kai Applequist is the director of the Mercedes Benz presented by George’s Cycles bicycle racing team based out of Boise, Idaho. It’s the only elite cycling team in the state, composed solely of cyclists who have achieved the highest amateur rank, a mere notch below pro. Formerly a professional cyclist, Kai’s career as co-captainContinue reading “Kai Applequist: Teamwork, Organization and Nutrition”