Red Rush Athlete James Olmos: It’s All About Family

It is no small surprise that the first obstacle course race that AIM Member and Red Rush Athlete James Olmos ever participated in was with his family. Together they braved a mud run called the Rugged Maniac. Unprepared for what lay ahead, James, his wife and their three sons scaled eight-foot walls and slid down muck-covered slopes while wearing improper shoes and cotton clothing, just having fun and taking snapshots theContinue reading “Red Rush Athlete James Olmos: It’s All About Family”

Kai Applequist: Teamwork, Organization and Nutrition

Preferred Member and Red Rush Athlete Kai Applequist is the director of the Mercedes Benz presented by George’s Cycles bicycle racing team based out of Boise, Idaho. It’s the only elite cycling team in the state, composed solely of cyclists who have achieved the highest amateur rank, a mere notch below pro. Formerly a professional cyclist, Kai’s career as co-captainContinue reading “Kai Applequist: Teamwork, Organization and Nutrition”