Your AIM Business Is Important

Shared by Emma Miller, AIM Chairman’s Club Director in Dundee, Ohio.   

Sometimes our goals seem to fall by the wayside. I often think it’s because we get so caught up with the urgent that we neglect the important.

Think of something you should be doing that is important. It could be exercising or losing weight. But such important things are not really urgent. And urgent, daily tasks and interruptions may be the cause of neglecting important things such as your AIM business.


We have all heard about the value of follow-up. Everybody keeps talking about how important it is, but do we believe it? And if we believe it, are we doing it? Or is the urgent causing us to neglect the important?

Sometimes the urgent might be answering a telephone call and chatting with a friend. The important might be investing some time in your AIM business because if you put off following up long enough, eventually you may not have much of a downline.

AIM Chairman’s Club Director Carolyn Kling once sent me a copy of her goal setting sheet. One objective that I found particularly helpful was, “Try to do something AIM-related every day.” Examples might be calling a downline Member, listening to a podcast, registering for a webinar, studying and highlighting the important parts of a datasheet, sending information by post or email, working on designing an ad or writing your own testimonial. If you do a little bit every day, I think it tends to keep your heart and mind more open. And when you do get an opportunity to share, you’ll be ready for it.

Getting Started

A fine way to follow up is to call some of your top-producing downline Members and ask, “Could we do a meeting?” The truth is that I’m not very proud of some of my first meetings, but you do improve if you keep trying. We all have to start somewhere.

It reminds me of when I used to be a schoolteacher. When my students had to do some creative writing, they would ask me how to get started. And when I asked them if they knew the best way to get started, they eagerly anticipated some wonderful tip from me. But I’d say, “Just get started.”

And when people say they can’t get motivated, I think of some words from John Maxwell’s book, The Fifteen Invaluable Laws of Growth: “Motivation is not going to strike you like lightning … Motivation is like love and happiness. It’s a by-product. When you’re actively engaged in doing something, it sneaks up and zaps you when you least expect it … So act. Whatever it is you know you should do, do it.”

Most people who have been successful have found this to be true. Don’t let the seemingly urgent stop you from “doing” what is important for your AIM business.

Testimonials should not be construed as representing results everybody can achieve.


The AIM Companies has been dedicated to improving the quality of people’s lives with life-changing products like BarleyLife and Herbal Fiberblend and by rewarding passionate Members with a free-enterprise compensation plan.

Published by The AIM Companies

The AIM Companies pioneered the use of plants—barley, carrots, and beets—as vehicles to deliver the body concentrated nutrition conveniently. Founded in 1982 in Nampa, Idaho, The AIM Companies has operations in the United States, Canada, United Kingdom, Australia, New Zealand and South Africa, providing AIM products to more than 30 countries around the world.

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