Finding Opportunities to Grow My Home Business

Shared by Karina Gerhardt-Strachan, AIM Preferred Member 

I have been very fortunate to have grown up with AIM products in our home. My mother, Rica Gerhardt, who is a Director, became an AIM Member back in 1998, and I started taking BarleyLife around the age of seven. In high school and university, I came to realize just how good AIM products were for me as I would rarely get sick. BarleyLife and Herbal Fiberblend are my staples, but I use many of the AIM products.

In university, my focus was health studies, taking courses in anatomy, nutrition, etc. Consequently, I have a better appreciation for the magnificence that is the human body! Scientifically understanding how nutrition is the foundation of our health, I also came to understand why AIM products work so effectively. So I began to feel comfortable sharing and promoting this healthy nutrition. Many years ago, Dr. Mary Ruth Swope told my mom that she believed we commit a sin if we don’t share the knowledge we have. This quote remains a huge source of inspiration for my mother and me.

Going to the AIM conference in 2015 really set me on fire in terms of connecting the dots in my mind about AIM nutrition. Afterward, I read Green Leaves of Barley and got excited with the idea of becoming an independent distributor for AIM. Having just graduated from university with a degree in Health Studies, I had wanted to get into the master’s program in the fall, but the professor wasn’t taking any new students. This delay turned out to be a blessing in disguise as it gave me the option of taking a year off to put my passion into building my AIM business.

As a result of my family and studies, I’m lucky to be surrounded by like-minded people who are interested in talking about health, including my university classmates. Preferring one-on-one dialogue, I also like to make connections by texting or using Facebook. More often than not, communicating brings up a nugget in regard to people’s health challenges and wanting to feel better. This gives me an opportunity to talk about what I know can help them, such as a reconnecting with a high school friend who had health concerns. Sending datasheets is a great starting point, and I often share product samples in Ziplocs or mail them. I also like kitchen table meetings.

One of the many great things about AIM is that it’s portable. By this I mean, you carry the knowledge in your mind, signing up new Members can happen anywhere you have access to the internet, and the products travel well. And there’s so much support material from AIM: Living Well magazine, Fresh Focus, datasheets, teleclasses and webinars, just to name a few, along with the wealth of information you can tap into at the AIM Academy.

As a business builder, I believe you have an obligation to be there for your downline, investing your energy in them. My mother taught me to create and foster an AIM community with your team and your downline’s circle of friends. You never know who will be the gems that you can work with to grow both your businesses.

Published by The AIM Companies

The AIM Companies pioneered the use of plants—barley, carrots, and beets—as vehicles to deliver the body concentrated nutrition conveniently. Founded in 1982 in Nampa, Idaho, The AIM Companies has operations in the United States, Canada, United Kingdom, Australia, New Zealand and South Africa, providing AIM products to more than 30 countries around the world.

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