Preparation for a Cycling World Record

Sixty-year-old Wimpie van der Merwe,
Red Rush Athlete and AIM Preferred Member sets his sights on The Hour

My name is Wimpie van der Merwe, proudly South African and sixty years old. I recently attempted the master’s world record for the Hour. It’s the most prestigious record in cycling, attempting to ride the furthest distance in 60 minutes.

The Hour is even more valued than a Tour de France victory. Only the best in cycling have ever held this record. For most, it’s a career-ending effort. Not only is the Hour so physically demanding, it is so emotionally fulfilling that there is hardly any worthwhile goal to fulfill after achieving it.

An Impressive Cycling Career

During my cycling career, I have broken many records: 12 world, 18 African and 18 South African, setting records on both sides of the spectrum with distances from 200 meters to 1,000 kilometers. Presently, I still hold records: 12 South African, 11 African and 1 world, making me one of the most accom­plished riders in the history of cycling.

Remaining very active on the international scene, I competed in the 1,400 km ultra-endurance London Edinburgh London (LEL) race in the first few days of August 2017. All of these achievements have made me one of the most knowledgeable cyclists when it comes to preparation of the mind and body for speed and endurance. And I’m willing to share some of these principles

The Science of Cycling Endurance

At the outset, I had to become my own scientist, learning through ex­perimentation and making my own mis­takes. There are no scientists who have been there to tell me what to do. In fact, scientists study and follow sportsmen like me. And at this level of competition, I had to accept that there is no manual to follow.

Mentally, someone who wants to do what I do should have a single-minded purpose, not accept “no” for an answer, have an innate desire to test the limits, never be satisfied with the status quo, be persistent and focused, make friends with pain and dis­com­fort, be willing to sacrifice more than the rest of the com­­petition, un­der­stand that limitations are man-made and that “impossible” is a silly word.

Most of the time it is easier to know what to do than to do what you know because it costs discipline and sacrifice to put know­ledge into action and reach the pinnacle of
success. To be the best in your sport, there is no shortcut. So if you want to ruin your life and reputation, you can follow in the footsteps of Lance Armstrong.

Building a Foundation for Success

The basics of sport are the same as in building a house: to have a roof, you need to have walls and a foundation. The foundation of any success lies in the preparation phase, sometimes a multi-year period. Money cannot buy it. You cannot borrow it. You cannot replace it with a pill. Stamina, or mileage, the slow conditioning, muscle and body chemistry development phase is the primary part of any preparation.

About 60 percent of your time spent in preparing and nurturing stamina will be below an effort of a heart rate zone of 2-2.5 millimoles per litre (mMol) lactate. What follows is the power phase. About 30 percent of your time is spent at a corresponding effort of up to 4 mMol lactate. This is an effort that starts distinguishing the men from the boys.

The Hour record is done at an intensity as close as possible to the 4 mMol level. This is the “pay-as-you-go” level. The art of the Hour record is to be able to keep your effort exactly on this level. It can be explained as follows: If you go one beat faster, you are in oxygen debt and have to slow down, paying interest for the effort that was too hard. If you go one beat slower, it is ground you lost and can never make up again.

The final 10 percent of your time spent in preparation is in the zone above 4 mMol lactate. This is the red zone, the roof of your building. This is where strength manifests, lactic acid tolerance is developed and, at the same time, the most physical and mental damage occurs. It is the reason why you spend the least of your time here. It is quality time. It is the zone of pain and discomfort. It is the zone where your character is reflected. This is the zone that everyone subconsciously wants to avoid because fatigue makes cowards of us all. This is the top of the pyramid and as we all know, the higher the pyramid, the broader its base should be (stamina).

The Legal Edge: AIM Red Rush

Red Rush has proven itself so beneficial for these two latter zones because it delays the onset of fatigue. For the same workload to reach maximal heart rate, you can now last at least 16 percent longer. Because it enables the body to work more efficiently with fat as a source of energy, it lowers lactate levels at the same workload than before.

I drink one Red Rush daily to top up my nitrate levels and two before a major workout or competition to help me last longer and give me the legal edge to shatter human limitations they call world records.

Testimonials should not be construed as representing results that everyone can achieve.

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Since 1982, The AIM Companies has been dedicated to improving the quality of people’s lives with life-changing products, like Red Rush nitric oxide, and by rewarding passionate Members with a free-enterprise compensation plan.

Alex Garb at Her 2nd World Roller Championship

Back in August 2016, Alexandra Frisk became the first Canadian AIM-Sponsored Athlete, having been selected as a goalie on the Canadian women’s roller hockey team. Team Canada won the world championship held in Italy in June 2016.

Since then, Alex has been a busy young lady: going to school, playing goalie on her college hockey team in Alberta, moving back to British Columbia, continuing her education for a career in optometry and getting married. Coincidentally, Alex was offered a goalie position on the 2017 Canada Inline Team on May 28: the day after her wedding.

Alex has taken on the last name of her husband, Matthew Garb, who plays for Team Canada’s men’s roller hockey. Both Alex and Matt will compete at the World Roller Games during the first week of September in Nanjing, China. (Note: The results of this world championship will be published in the November issue of Living Well magazine.)

Back in 2015, AIM Chairman’s Club Director Dr. Lanny Donald had introduced AIM products to Alex when she had her wisdom teeth removed. BarleyLife helped before and after surgery, and Alex continued to use it because she wasn’t taking any vitamins. Alex stated, “I knew it also had a lot of other nutrients that would help me as a student athlete.”

Coming on board as an AIM-Sponsored Athlete allows Alex a monthly supply of complimentary AIM products, which have really made a positive difference in regard to her academic and athletic challenges. With BarleyLife at the core of her supplemental program, Alex takes a variety of AIM products, including AIMega, GinkgoSense and Red Rush.

AIMega delivers the omega-3 and -6 essential fatty acids that every cell in her body requires on a daily basis. GinkgoSense keeps Alex mentally sharp for her demanding studies and helps her to maintain good circulation. Red Rush delivers a nitric-oxide boost of stamina that gives Alex a competitive edge.

“I’m so grateful for support from The AIM Companies™ and the nutritional benefits of AIM products,” Alex acknowledged.

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The AIM Companies is a network marketing company that has been in business since 1982 providing whole-food powder concentrates and nutritional supplements like BarleyLife, AIMega, GinkgoSense and Red Rush.

The World Is Big Enough for Two AIM Beet Products

The world really is big enough for two beet products made by The AIM Companies™. Red Rush and RediBeets are different enough that each one can inhabit its own niche without much overlap. On a daily basis, you could drink both products. The only side effect would be increased nutrition and nitric oxide levels, lower blood pressure, and more trips to the bathroom. However, let’s say, for the sake of argument, that you could only choose one. Which one should you choose? And why?

No one can answer that question but you. Each product has its own set of strengths and applications that can be tailored to meet specific needs. You first have to decide what your needs are and then choose which beet drink best suits them.

Nitric Oxide: If you want to choose a beet drink for the sole purpose of replenishing your nitric oxide levels, then Red Rush is your go-to drink. Red Rush’s specialty is the high amount of vegetable nitrate that gets converted into nitric oxide. (NO) However, if you’re not NO deficient and simply want to maintain your current NO levels, then drinking RediBeets will work just fine. Another suggestion for the athletes out there is to drink Red Rush on heavy training days and before events, but supplement RediBeets during your off days. You’ll be able to keep your nitric oxide levels up even when you don’t need the full boost Red Rush provides.

Price: It takes seven servings of RediBeets to equal the nitrate found in Red Rush, but seven servings of RediBeets is still slightly cheaper than one Red Rush. If you’re young or someone older who eats arugula daily and is teeming with nitric oxide and living on a budget, then you may not need Red Rush. RediBeets is an affordable way for a non-athlete to supplement with beets.

Taste: If you can’t stand the way beets taste, then try Red Rush for a different flavor.

Diet: If you’re trying to lose weight, then one serving of RediBeets has only fifteen calories. Red Rush packs one hundred.

Convenience: If you’re an athlete on the go, then Red Rush can provide you with the nitric oxide boost you need to naturally enhance performance. No need for measuring. No need to carry spoons or cups. No need to find a water source. Just open, drink and enjoy.

Enzymes: Red Rush is a juice that has been heated during processing and, therefore, does not contain the enzymes that RediBeets does. If you’re an enzyme enjoyer, RediBeets is your beverage.

The best thing to do is to test yourself with the Berkeley Nitric Oxide Test strips and see where you’re at. If your NO levels are depleted, Red Rush can quickly boost them. If you’re nitric oxide levels are at an acceptable level, then RediBeets is a cost-effective way to maintain. Red Rush is for depleted nitric oxide levels, high blood pressure, and feats of athleticism. RediBeets is for daily maintenance, enzymatic nutrition, and calorie-restrictive diets. It’s not RediBeets vs. Red Rush. It’s which beet product serves your specific needs best.

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The AIM Companies is a network marketing company that has been in business since 1982. They offer whole-food powder concentrates and nutritional supplements including RediBeets and Red Rush.

The Great Wheelbarrow Race

Shared by Nikola Wilkie, AIM Star Sapphire Director

From Chillagoe to Mareeba it’s 139 km and in those parts of Queensland, Australia, it doesn’t rain too often but it did the day before The Great Wheelbarrow Race, an annual fundraiser. Leading out from Chillagoe a long stretch of the road is not sealed and 42 teams of runners negotiated the mud with wheelbarrow in hand for almost a full day.  There’s nothing actually in the wheelbarrow but it’s being pushed for a good cause.  There usually is a good cause behind an insane act like this pushing an empty wheelbarrow for three days.

Over 400 participants pushed to raise money for their chosen charity.  At the end of a hard run of at least a 35 km most went to sleep in their swag on the ground, thankfully there was a clear sky.

I’m not that crazy as to run behind a barrow but I was there to support my team of ten by working on their bodies to keep them able for the next day’s run.  A Recovery Team of six worked on bodies for 6-8 hours using Australian muscle-releasing techniques Bowen and Emmett.  Putting tired feet in a bath of AIM CWR was the first relief, and rubbing AIM Mag-nificence magnesium lotion into legs was very welcome.

Blog-Bottom-greatwheelbarrowrace

Our team were well backed with AIM products.  On board the bus the runners were primed with Red Rush nitric oxide boost at the beginning of the day and kept going with Peak Endurance.  Taylor, my son, was the source of encouragement.  Through his training he knows how valuable the products are for everyone wanting stamina.

The task is to run just 10-15 seconds pushing the wheelbarrow, the driver of the bus toots the horn at the command of the timer, the next runner jumps out of the moving vehicle and takes over pushing.  Of course it is in the teams best interest to keep that barrow moving but taking control of a moving barrow is no easy feat. The first runner then jumps back on board the still moving vehicle and finds a seat whilst the next runner lines up to jump out.

Thanks to AIM Australia’s contribution to us we were able to raise over $2,000 for the Royal Flying Doctor Service.

NOTE: Nikola has worked as a naturopath in Cairns for over twenty years.

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Since 1982, The AIM Companies has been dedicated to improving the quality of people’s lives with life-changing products and by rewarding passionate Members (distributors) with a free-enterprise compensation plan that provides unlimited income opportunity
for their efforts.

Can’t Be Beet

Eating beets has always been considered a healthy dietary factor. These days, it seems that there’s a lot of information floating around out there in regard to the health benefits of beet juice. Here are some the things that have been written about this juice:

  • Beet juice provides incredible cardiovascular benefits that improve active function
  • Benefits of beet juice exceed expectations
  • Daily intake of beet juice promotes brain health in older adults
  • Beet juice lowers blood pressure
  • Beet juice boosts athletic performance by up to 16 percent

In 2014, AIM introduced Red Rush, a beet juice concentrate that delivers a nitric oxide boost, and twenty years ago AIM introduced the beet juice powder of RediBeets, so in a way, AIM has been ahead of its time and deserves its place on top of the nutritional ladder.

The concentrated nutrition from beet juice powder has numerous health benefits. Beet nutrients, such as betaine, help to cleanse your liver, the hard-working organ that filters and neutralizes any toxins that enter your body.

For your cardiovascular health, researchers have determined that along with improving circulation and lowering blood pressure, beet juice helps you do physical activities with less effort by allowing your muscles to function with smaller amounts of oxygen. No matter what your age, you won’t be as breathless when physically active if you drink beet juice.

The word is out. Beets are in. For your overall health, make RediBeets a part of your nutritional intake. And boost your nitric oxide levels even more with Red Rush. Whatever you can do to ensure your body gets an optimal amount of necessary nutrients on a daily basis will help to maintain good health and prevent ailments.

Since 1982, The AIM Companies has been promoting health and providing a business opportunity with whole-food powder concentrates and nutritional supplements.

Prepare or Repair!

A comment from AIM-sponsored athlete and oldest competing IronMan Lew Hollander:

A few thoughts on The AIM Companies’ products. I really love all of them. They are well thought out, and well presented.

For health and long life my motto is: PREPARE or REPAIR. Now that sounds simple enough, but most people do not prepare for old age. What does the health world tell you? To diet and exercise. For one’s diet it is fruits, nuts and vegetables. Now AIM has it all in an excellent grouping of products: BarleyLife, CoCoa LeafGreens and ProPeas.

CalciAIM is well designed, especially for athletes. You want 3 to 1 calcium to magnesium (386 to 104) so you are about right. NOW where you really have something is Red Rush nitric oxide boost. It is my favorite AIM product because it has beet nitrate that the body converts to NO (nitric oxide), one of the most important molecules in the functioning human body. It was molecule of the year. It assists in the Krebs cycle, which is a series of chemical reactions used by all aerobic organisms to release stored energy. This will improve brain function, sex life, improve longevity and energy levels.

My personal routine is to mix all the above every morning with orange juice and pomegranate, ½ and ½ in a big glass. Now I am pretty well covered for the day, so I can eat whatever I want and not worry about getting my veggies.

What you do between ages 30-40, will determine what you will be able to do at 80-90 and beyond, I hope. Prepare or repair.

— Lew Hollander

Red Rush for a Positive NO!

Out of breath?

Out of shape?

You need a nitric oxide boost in a bottle.

Red Rush is available in a 12-pack—that’s a dozen single shots of potent pick-me-up performance. The juice of five—count ’em—beets in each 74 ml shot of Red Rush provides 500 mg of vegetable nitrate.

Your body changes nitrate into nitric oxide or NO for short. But that’s a positive NO. Look at what happens to your body when you say YES to NO:

NO  Elevates your physical performance

NO  Boosts your circulation

NO  Maximizes your oxygen utilization

NO  Relaxes your smooth muscle

NO  Enhances your muscle performance

Feel the Red Rush difference in your own physical endurance.

You’ll be energetically pleased!